On Thursday evening I attended the launch event for the new Lush Swansea store. Bloggers and Press got a preview of the store the night before the grand opening. The store hasn’t moved far and is just around the corner from the old store. The new store is situated on 808 Oxford Street, Swansea in a much larger premises to allow space for this expanding brand.
Lush Swansea 808 Oxford Street
I was so excited to see the new building and the interior design of the store. Lush had definitely outgrown their premises at 20c Whitewalls and the excitement of the staff over their new home was clear to see. As soon as you walk through the door there is a large open space with sinks to the right for demonstrations and tills to the left. The store is so much longer and wider than the previous store and my eyes were darting around trying to take everything in.
This extra space has enabled Lush to create themed zones inside the store. Their bath bombs take pride of place in the center of the store. Makeup has it’s own section complete with neon lips wall art and Skincare has a kitchen themed area to the rear of the store. There are numerous sinks dotted about the store to enable customers to see demonstrations and to test the products out.
New Products for 2017
Lush have added a number of new products for Summer 2017 which we got to see demo’s of. The products we got to see included the Rocket Science Bath Bomb, Jelly Face Masks and Jelly Bombs in Green Coconut and Dark Arts. Inspired by Harry Potter the Dark Arts Jelly Bomb was definitely proving to be a favourite by many. The Jelly Bomb bubbles away in the bath leaving you with a glittery mystical water. Definitely a favourite of mine!
Making a Bath Bomb
We even got to make our own bath bomb! We got our gloves on and moulds ready and made our very own Intergalactic Bath Bomb. I’ll admit it was a lot tricker to make than I had anticipated. It was so much fun and myself and Zoe even posed for some photos for the Lush PR Team. Hopefully you will never have to see those close ups!
Lush always know how to pull off an amazing event. I had such an amazing time and I am so impressed with the new store!