You may or may not have noticed that I haven’t posted on Reinventing Neesha for quite some time. I think this is the longest gap in posting I have had since I launched my blog back in 2014. This was not a planned break and now having been away for so long I’ve found it hard to get back into it. I’ve had a love/hate relationship with my blog for a while but decided on investing in a new pipdig template as well as moving my blog from Blogger to WordPress back in February to give me some motivation. At first I was seriously motivated and threw myself back into it. Unfortunately this burst of motivation was short lived.
Struggling with my ‘Brand’
I was trying so hard to emulate these perfect white blogger photos that I found myself taking 4 hours just to shoot one set of images. When it came down to editing the photos I got really stressed that my images weren’t white enough and ended up scrapping the lot and starting all over again. I’ve now realised that the pretty, white and bright photos just aren’t me and they are impossible to keep up in the long run. I’m just going to do ‘me’ from now on.
Who gives a Fuck?
I’m starting to find the writing part pretty hard. I mean there are only so many ways you can describe a lipstick. Does anyone actually give a shit what I have to say about said lipstick? Probably not. I’m writing words on a page and hopefully someone is reading them, but honestly, who gives a fuck what I have to say. I need to go back to writing for me and writing about things I genuinely have an interest in. I still love makeup and beauty products but dedicating a single post to one product is tiring and boring for any reader.
Is it worth it?
I’ve also found myself wondering if it’s even worth carrying on. I’ve been blogging for nearly 3 years now and in that time the industry has dramatically changed. When I started out blogging certainly wasn’t a new thing but there also weren’t book deals being thrown about left, right and centre. Bloggers weren’t as mainstream as they are now. I’ve seen a huge influx in how many people blog and it’s definitely becoming even harder to secure paid collaborations. I still love blogging and I’m grateful for all the amazing opportunities that I get because of my blog. I’m definitely not going to give it up but I’m also not going to push it to become something it’s not.
In short – I’ve been contemplating what to do with this blog and I’ve decided to take it back to basics.